aasp Goals & Objectives

aasp is excited to continue on a journey of growth, innovation, and impact! Our goals for the coming year and beyond reflect our commitment to empowering advancement services professionals with the knowledge, resources, and connections they need to thrive. With the dedication of our Board, volunteers, and engaged members, we are expanding educational opportunities, strengthening leadership development, and creating tailored learning experiences—meeting our members where they are.

This is more than just a vision; it’s a collective effort to elevate our field and support professionals at every stage of their careers. As we move forward, we will keep our community informed, engaged, and involved. And as an aasp member, you have the opportunity to be part of this exciting growth by volunteering and shaping the future of our profession.

Goal #1 Provide Our Members With Additional Educational Opportunities to Meet Them Where They Are
  • Objective #1: Build out the Knowledge Base in aaspConnect
  • Objective #2: Finalize Leadership Institute concept
  • Objective #3: Document our educational journey for content
  • Objective #4: Design and plan for a deliberate small shop curriculum

Goal #2  Increase Awareness of aasp Expertise and Value to All Levels of Philanthropic Organizations
  • Objective #1: Build marketing materials that include organizational impact stories
  • Objective #2: Develop a plan/toolkit for aasp members to publicly advocate for aasp
  • Objective #3: Develop an advertising plan that includes Chronicle of Philanthropy, CASE Currents, AHP Journal, social justice/advocacy, etc.
  • Objective #4: Investigate and prioritize reaching out to international organizations

Goal #3 Review, Optimize, and Build Committee Structure and Support Mechanisms to Sustain Strategic Goals and Programs
  • Objective #1: Build a standard volunteer orientation package
  • Objective #2: Advertise specific or micro-opportunities
  • Objective #3: Review and consider a more robust volunteer recognition/spotlight program